Why Agri-Equipment Companies Should Watch Telangana

On November 6, the Telangana government said it would provide 24×7 power to the farm sector for the “next five to six days”. It was part of a bigger plan. It is seeing this as a dry run to its eventual objective of providing 24 x7 power to farmers, beginning March 2018.

If that happens, and if farmers plug more into the greater supply, it could open up new opportunities for companies in the business of agri-equipment like pump-sets and drip irrigation sets.

Power availability is an issue in India everywhere, especially in rural areas. The last time an exhaustive count of power availability was done at the village level was as part of Census 2011. This was when the 10 districts that are Telangana today were a part of Andhra Pradesh.

In October 2016, these 10 districts were re-carved into 31 districts, but to stay synchronous with the data, this piece will consider them as 10 districts.

Villages in these 10 districts received 5-7 hours of electricity for agricultural use in the summer months of April to September (See Graph 1). The situation would have improved since then.

In fact, in the six-month period to September 2017 alone, Telangana increased power generation by 25%, which was the highest among all large- and medium-sized states, shows data from the Central Electricity Authority.

Villages and farmers need this incremental electricity. According to the Socio Economic Caste Census of 2011, 8 of 10 districts in Telangana each had at least one-third of agricultural land that was unirrigated, led by Adilabad (55%). This means produce on this land is largely dependent on rains. If there is greater surety of power supply, those with the means to buy, or the ability to borrow to buy, might be more inclined to invest in agricultural equipment that enable better productivity through greater mechanization and irrigation.

So, where in Telangana might these pockets of demand be? Here’s what the rural areas of these districts looked like in 2011 on five metrics that define ownership of agri-equipment and purchasing power. And there resides lines of inquiry for chief marketing officers (CMOs) of agri-equipment companies.

This data for Telangana is also available with How India Lives at the sub-district level. If you are interested in accessing this data, please write to

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UP election results: Three maps that decipher the BJP’s victory

It’s 2014 all over again. Mirroring its 2014 national performance in India’s most populous state, the Bharatiya Janata Party (BJP) is set to return to power in Uttar Pradesh in an emphatic way. Just how dominant this BJP performance is shaping to be is evident from the type of assembly constituencies where it was leading at 11 am: all types. Here are three maps that trace its rise in constituencies that are not considered to be its traditional strongholds.

Track Assembly Election Results 2017 here


Religious minorities (93/133)

There are 133 assembly constituencies in UP where the population of religious minorities—mainly Muslims—is above 22%. At 11 am, the BJP was leading in 93 of these, a near four-fold increase over 2012. By comparison, the Samajwadi Party (SP)-Congress combine was down from 75 to 30, and Bahujan Samaj Party (BSP) from 25 to 5.




Dalit (107/140)

Of the 140 assembly constituencies in UP where the Dalit population is above 23%, the BJP was leading in 107, against just eight in 2012. By comparison, the SP-Congress combine was down from 94 to 22, and BSP from 34 to 5




Rural (97/142)

Of the 142 assembly constituencies in UP where the rural population is above 93%, the BJP was leading in 97, as compared to nine it won in 2012. By comparison, the SP-Congress combine was down from 105 to 28, and BSP from 26 to 3.




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Young wives, young mothers in urban and rural India

This piece originally appeared on


The proportion of married women in the age group of 15 to 19 years has dropped by 8 percentage points between 2001 and 2011, according to a recently released Census 2011 dataset. Yet, the practice of women marrying young and having children young remains deep-rooted, entwined with low literacy and social customs, and present in force in both rural and urban areas.

The big picture

One out of every five women between 15 and 19 years of age is married. And 30% of the married ones have children. In the last decade, both these numbers have increased in urban areas.




Young wives

There is some correlation between female literacy and young marriages: 18 of the 20 worst districts, with the maximum from Rajasthan, are in the bottom 20% in female literacy. Beyond female literacy, social practices also play a part: for instance, Jammu and Kashmir shows low incidence of young women getting married, and certain districts show a high incidence even among their relatively more literate urban population.








Young mothers

Rajasthan sees the highest number of early marriages, but it does not even feature in the top 10 states in terms of young births. Instead, it’s the north-eastern states that dominate, including districts with comparatively high levels of female literacy.

Note: Census groups women aged between 15 years and 19 years. Hence, it is not possible to ascertain how many of them are above 18 years, the legal age for marrying in India.




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